Data And Analytics In Marketing

Answer

Justin Rashidi argues that most marketing failures are actually data failures & explains how to fix attribution and reporting.

Source: Marketing Isn’t Broken, Your Data Is - Justin Rashidi on The eCom Ops Podcast.

Top episodes

1. 1. Marketing Isn’t Broken, Your Data Is - Justin Rashidi

   The eCom Ops Podcast

   Justin Rashidi argues that most marketing failures are actually data failures & explains how to fix attribution and reporting.

2. 2. Unlocking AI's Potential in Marketing - with Zainulabedin Shah

   eCommerce Marketing Podcast

   Explores the transformative role of AI and data strategy in marketing, specifically within the e-commerce sector.

3. 3. Special Mix: The New Competitive Edge in eCommerce

   The eCom Ops Podcast

   A compilation of expert strategies focusing on the intersection of e-commerce analytics, marketing, and hidden revenue optimization.

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