D2c To Retail Expansion

Answer

The brand Rotten shares their strategy for expanding from a single online product to over 1,000 retail locations while maintaining brand IP.

Source: Ep 543: Rotten’s Retail Expansion: Seeding Strategy, Brand IP, and Standing Out at Checkout on DTC Podcast.

Top episodes

1. 1. Ep 543: Rotten’s Retail Expansion: Seeding Strategy, Brand IP, and Standing Out at Checkout

   DTC Podcast

   The brand Rotten shares their strategy for expanding from a single online product to over 1,000 retail locations while maintaining brand IP.

2. 2. How to Make Retailers Chase Your Brand

   Shopify Masters

   The founders of SALT & STONE discuss how they leveraged a strong DTC presence to attract major retailers like Sephora without pitching.

3. 3. Ep 463: Lessons from Dr. Squatch’s Walmart Launch with Martin Forde

   DTC Podcast

   Martin Forde discusses the tactical side of moving a DTC powerhouse like Dr. Squatch into big-box retail (Walmart).

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