Brandon Eley discusses shifting his shoe company, 2BigFeet, from a reseller model to a owned DTC brand, Michael Ellis Footwear, to preserve profit margins.
Brandon Eley discusses shifting his shoe company, 2BigFeet, from a reseller model to a owned DTC brand, Michael Ellis Footwear, to preserve profit margins.
Sarah Flint explains her decision to pivot from luxury wholesale retailers like Barneys to a direct-to-consumer model to build meaningful customer relationships.
Explores the evolution of the DTC model into 'DTC 3.0', focusing on sustainability and profitability in a post-peak-DTC world.