D2c Pivot

Answer

Divy Ojha discusses evolving Odd Bunch’s business model to better serve the value chain and adapt to market demands.

Source: The Business Pivot That Led to More Customers and Happier Suppliers on Shopify Masters.

Top episodes

1. 1. The Business Pivot That Led to More Customers and Happier Suppliers

   Shopify Masters

   Divy Ojha discusses evolving Odd Bunch’s business model to better serve the value chain and adapt to market demands.

2. 2. Retailer 2BigFeet Shifts to DTC

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   Brandon Eley shares the story of shifting 2BigFeet from a reseller model to a direct-to-consumer brand called Michael Ellis Footwear.

3. 3. Bonus: Revenue Is Lying to You: Planning, Execution and What Actually Drives Growth with Three Ships and Keen's Brand Study

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   DTC operators discuss how to plan, forecast, and pivot strategies based on data rather than reacting to 'lying' revenue numbers.

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