Alex Hormozi breaks down the three essential lines of a business: price, value, and cost, focusing on the golden ratio.
Alex Hormozi breaks down the three essential lines of a business: price, value, and cost, focusing on the golden ratio.
A deep dive into the 'Price to Value' framework and how the ‘golden ratio’ of customer surplus drives company value.
Alex discusses insights from selling his company and the criteria used to evaluate businesses for purchase, including customer surplus.