Customer Segmentation For Referrals

Answer

Jeremy Foreshew from Talkable discusses using customer segmentation and personalized offer structures to drive referral marketing loops.

Source: Bonus: How Talkable Cuts CAC with Referral Loops and Wallet-Based Sharing on DTC Podcast.

Top episodes

1. 1. Bonus: How Talkable Cuts CAC with Referral Loops and Wallet-Based Sharing

   DTC Podcast

   Jeremy Foreshew from Talkable discusses using customer segmentation and personalized offer structures to drive referral marketing loops.

2. 2. Capturing Referral Value: Turning Customers into Affiliates | Noah Tucker | SS | Bonus Episode

   Honest Ecommerce

   Noah Tucker of Social Snowball explains how to identify high-value customers (super fans) and turn them into affiliates to capture referral value.

3. 3. 316. Replay: Create a Multi-Touch Marketing Campaign for Your eCommerce Business

   eCommerce Badassery

   A guide to multi-touch marketing campaigns using segmentation to target active reward members and unidentified loyalists for special perks.

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