Retention expert Thomas Lalas shares strategies for achieving an 85% customer repurchase rate in CPG brands.
Retention expert Thomas Lalas shares strategies for achieving an 85% customer repurchase rate in CPG brands.
Part of the 5 Offers series, this episode explores the blueprints smart brands use to drive repeat sales on autopilot.
Learn why Shopify's standard repeat rate can be misleading and how to calculate your 'elective second-purchase rate' for a truer picture of retention.