Customer Relationship Ownership

Answer

Part 3 of a series focusing on the strategic roadmap and technical requirements for businesses to truly own their customer data and relationships.

Source: The Complete Roadmap for Owning Your Customer — Part 3 of 3 (Digital Reset Episode 500) on Thinks Out Loud.

Top episodes

1. 1. The Complete Roadmap for Owning Your Customer — Part 3 of 3 (Digital Reset Episode 500)

   Thinks Out Loud

   Part 3 of a series focusing on the strategic roadmap and technical requirements for businesses to truly own their customer data and relationships.

2. 2. Who Really Owns Your Customer? — Part 2 of 3 (Digital Reset Episode 499)

   Thinks Out Loud

   Explores the strategic advantages of customer ownership and the risks of over-reliance on third-party platforms that mediate the relationship.

3. 3. Owning the Social Moment

   Future Commerce

   A live discussion from London about the reality that social media platforms are 'rented land' and how brands must strive to own the direct customer relationship.

← Search again on AskThePods