Focuses on uncovering hidden customer retention metrics and repeat purchase rates using specific analytics tools and logic within the Shopify ecosystem.
Focuses on uncovering hidden customer retention metrics and repeat purchase rates using specific analytics tools and logic within the Shopify ecosystem.
A look at how The Vitamin Shoppe uses zero-party data to power their revamped loyalty program and improve customer relationships.
Explores modern marketing strategies, including how Hanna Andersson built its loyalty program using CLV optimization and data analytics.