Explores how generative AI impacts retail marketing and ecommerce, specifically focusing on its role in driving Customer Lifetime Value (CLV).
Explores how generative AI impacts retail marketing and ecommerce, specifically focusing on its role in driving Customer Lifetime Value (CLV).
Shanif Dhanani discusses using AI-driven retention marketing and predictive analytics to improve customer lifetime value.
Features the co-founder of Retina AI discussing how machine learning can predict CLV at the point of first purchase.