Customer Friction Reduction

Answer

Ilan Hurwitz discusses conversion rate optimization, identifying friction points that stop customers from buying and how to fix them.

Source: The episode that makes you money - Conversion Rate with Ilan Hurwitz on eCommerce Australia.

Top episodes

1. 1. The episode that makes you money - Conversion Rate with Ilan Hurwitz

   eCommerce Australia

   Ilan Hurwitz discusses conversion rate optimization, identifying friction points that stop customers from buying and how to fix them.

2. 2. We Solved Slick's #1 Problem (S2:E10)

   Ecommerce Playbook

   Explores how the brand Slick Products solved retention by focusing on reducing friction across the entire customer journey.

3. 3. Investigating the Evolved Customer Journey: Trends, Challenges & Priorities

   Retail Remix

   Analyzes the evolved customer journey and the importance of frictionless commerce in spanning digital and physical channels.

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