Jason Friedman explains how businesses can use theater-inspired strategy to create a customer experience that serves as a primary competitive differentiator and builds loyalty.
Jason Friedman explains how businesses can use theater-inspired strategy to create a customer experience that serves as a primary competitive differentiator and builds loyalty.
Tony Drockton discusses the power of H2H (human-to-human) engagement to stand out in a digital-first world, emphasizing CX as the key differentiator in a crowded market.
Saks CEO Marc Metrick discusses how the luxury retailer uses highly personalized service and curated digital/physical moments to differentiate the brand for modern consumers.