Customer Education For Novel Products

Top 3 podcast episodes answering this question on AskThePods · educating customers on innovative products.

Answer

Tyson Wilson discusses building a new product category and educating customers on the use case for a novel invention.

Source: How To Create a Need and Justify Your Use Case on Shopify Masters.

Top episodes

  1. 1. How To Create a Need and Justify Your Use Case

    Shopify Masters

    Tyson Wilson discusses building a new product category and educating customers on the use case for a novel invention.

  2. 2. The Playbook for Busting Myths: How to Change Consumers’ Minds

    Shopify Masters

    Stephanie Chen explains how Anyday uses education to shift consumer mindsets and establish credibility for a novel cooking concept.

  3. 3. Leave Your 9-to-5 Behind and Transition Into Entrepreneurship

    Shopify Masters

    Shanae Jones explains how she grew her tea brand by building a community focused on educating customers about herbal wellness.

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