Tim and Nick West of Bandit explain how to build a DTC business by putting community at the center of the brand strategy.
Tim and Nick West of Bandit explain how to build a DTC business by putting community at the center of the brand strategy.
Founder Lanny Smith details how Actively Black launched with $2M in revenue by building a massive community before even releasing a product.
An exploration of the difference between subscribers and a genuine community, and why the transition is vital for modern brand survival.