Customer Co-Creation

Top 3 podcast episodes answering this question on AskThePods · involving customers in product development.

Answer

Nicola Buffo and Francine Voit explain how Pistakio grew by allowing their community to lead product development and brand decisions.

Source: How Pistakio Grew 10x by Letting Customers Build the Brand on Shopify Masters.

Top episodes

  1. 1. How Pistakio Grew 10x by Letting Customers Build the Brand

    Shopify Masters

    Nicola Buffo and Francine Voit explain how Pistakio grew by allowing their community to lead product development and brand decisions.

  2. 2. Pacsun’s Formula for Relevance: Youth Culture + Co-Creation

    Retail Remix

    Pacsun's Richard Cox discusses using youth culture and co-creation to reinvent a legacy brand for the digital age.

  3. 3. Coach’s Big Store Move: Make You Forget You’re Shopping

    Future Commerce

    Coach's SVP of Global Visual Experience reveals how the brand uses co-creation to transform retail stores into community hubs for Gen Z.

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