Customer Behavior

Answer

Chase Clymer discusses conversion rate optimization by prioritizing the customer journey and applying behavioral economics to understand decision-making.

Source: 282. Conversion Rate Optimization: Putting Your Customer Journey First to Increase Sales with Chase Clymer on eCommerce Badassery.

Top episodes

1. 1. 282. Conversion Rate Optimization: Putting Your Customer Journey First to Increase Sales with Chase Clymer

   eCommerce Badassery

   Chase Clymer discusses conversion rate optimization by prioritizing the customer journey and applying behavioral economics to understand decision-making.

2. 2. Ecommerce: Your First-Time Offer Sucks (Here’s How to Fix It)

   Ecommerce: The Hammersley Brothers

   This episode focuses on the 'Recruitment Offer' and using behavioral economics to fix first-time offers and understand buyer psychology.

3. 3. 151. Improve Retention and Increase Customer Lifetime Value Using Machine Learning with Shanif Dhanani

   eCommerce Badassery

   Shanif Dhanani explains how to use machine learning and data-driven marketing to improve customer retention and increase lifetime value.

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