Customer Base Expansion

Answer

Mark Murrell discusses scaling DTC seafood brands by quadrupling the customer base through product expansion and strategic acquisitions.

Source: Self-Care Powers Sustainable Growth | Mark Murrell | Get Maine Lobster & Black Point Seafood on Honest Ecommerce.

Top episodes

1. 1. Self-Care Powers Sustainable Growth | Mark Murrell | Get Maine Lobster & Black Point Seafood

   Honest Ecommerce

   Mark Murrell discusses scaling DTC seafood brands by quadrupling the customer base through product expansion and strategic acquisitions.

2. 2. Using Your Customer Base to Crowdfund, Rebrand, and More

   Shopify Masters

   Krisi Smith of Bird & Blend Tea Co. shares how to build and leverage a customer base to fund retail expansion and rebranding.

3. 3. Ep 576: How Silk & Snow Scaled to 10 Retail Stores by Focusing on Profitable CAC

   DTC Podcast

   Albert Chow explains how Silk & Snow scaled to 10 retail stores by focusing on profitable CAC and brand diversification.

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