Interview with Pattern Brands about leveraging data to create consumer brands that encourage good habits and lifestyle changes.
Interview with Pattern Brands about leveraging data to create consumer brands that encourage good habits and lifestyle changes.
Exploration of AI-based personalization, social commerce on Instagram and Pinterest, and how brands like McDonald's use tech to upsell.
Discussion on the 'customer trifecta' (product, flow, and commerce) and how brands can build a better future through thoughtful interaction.