Taylor and Richard discuss expanding email marketing beyond retention to serve as a primary tool for new customer acquisition and revenue maximization.
Taylor and Richard discuss expanding email marketing beyond retention to serve as a primary tool for new customer acquisition and revenue maximization.
Ian and Mark debunk the myth that email is only for retention, explaining how to use it effectively to acquire first-time customers.
Nik Sharma shares tactical insights on ecommerce growth, including using email welcome series as a proactive acquisition tool to lower CAC.