Customer Acquisition Psychology

Top 3 podcast episodes answering this question on AskThePods · psychology of customer acquisition.

Answer

Austin LaRoche discusses strategies for the customer lifecycle, emphasizing target market psychology to improve marketing effectiveness and journey mapping.

Source: Secrets to Winning the Customer Lifecycle - with Austin LaRoche on eCommerce Marketing Podcast.

Top episodes

  1. 1. Secrets to Winning the Customer Lifecycle - with Austin LaRoche

    eCommerce Marketing Podcast

    Austin LaRoche discusses strategies for the customer lifecycle, emphasizing target market psychology to improve marketing effectiveness and journey mapping.

  2. 2. Ep 517: How Back to Nature Repositioned Away from “Plant-Based” to Drive Shelf Velocity

    DTC Podcast

    This episode dives into how brand repositioning and 'Brand Salience' (staying top-of-mind) drive customer acquisition, using the CAP Theorem framework.

  3. 3. My Ice Bath Experience and We Share the May Numbers on the $3M Challenge (#79)

    The Shopify Growth Show

    Jim and Yonathan discuss the $3M challenge, specifically touching on Behavioral Economics and brand reputation as drivers for customer growth.

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