Customer Acquisition Metrics

Top 3 podcast episodes answering this question on AskThePods · key customer acquisition metrics to track.

Answer

Alex Hormozi breaks down the 'lost chapters' of his $100M methodology, focusing on CAC, LTV, and the payback period as primary growth levers.

Source: 12. Payback Period PPD | $100M Lost Chapters Audiobook on The Game with Alex Hormozi.

Top episodes

  1. 1. 12. Payback Period PPD | $100M Lost Chapters Audiobook

    The Game with Alex Hormozi

    Alex Hormozi breaks down the 'lost chapters' of his $100M methodology, focusing on CAC, LTV, and the payback period as primary growth levers.

  2. 2. 9 Takeaways From Running Meta Ads For 8-Figure Brands In 2025

    The Andrew Faris Podcast

    Andrew Faris discusses the top takeaways for scaling 8-figure brands, emphasizing the balance between acquisition costs and lifetime value.

  3. 3. Ep 520: How Pilothouse Tests 30+ Creatives Weekly on Meta: A Practical Guide | AKNF

    DTC Podcast

    The Pilothouse team discusses testing creatives on Meta and how to track CAC and ROAS amidst changing attribution models.

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