Kyle Hitchcox discusses the evolution of Shopify optimization, moving beyond traditional CRO to focus on holistic growth and cost efficiency.
Kyle Hitchcox discusses the evolution of Shopify optimization, moving beyond traditional CRO to focus on holistic growth and cost efficiency.
Prav de Silva shares expertise on growing fashion and lifestyle brands through performance marketing metrics and community building.
Michael Epstein of PostPilot discusses using direct mail to reacquire churned customers profitably compared to standard acquisition costs.