Customer Acquisition Cost Increase

Answer

Fiona Stevens discusses strategies to combat rising acquisition costs by focusing on returning customers, boosting LTV, and decreasing churn.

Source: How To Grow Your Business With Returning Customers | #274 Fiona Stevens on Ecommerce Coffee Break.

Top episodes

1. 1. How To Grow Your Business With Returning Customers | #274 Fiona Stevens

   Ecommerce Coffee Break

   Fiona Stevens discusses strategies to combat rising acquisition costs by focusing on returning customers, boosting LTV, and decreasing churn.

2. 2. Ep 474: CRO Is Dead! Kyle Hitchcox on the Future of Shopify Optimization with Warpdrive | AKNF

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   Kyle Hitchcox discusses the future of Shopify optimization, focusing on CAC, CLTV, and upselling strategies to maintain margins.

3. 3. 308. Must-Measure Metrics for Your eCommerce Business

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   A breakdown of essential eCommerce metrics, specifically clarifying the nuances of CAC and how to track variables that impact profitability.

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