Customer Acquisition And Retention Strategies

Answer

Discusses lifecycle metrics over revenue, focusing on acquisition vs. retention strategies and techniques for building customer loyalty.

Source: Ep 484: How to Track Lifecycle Metrics, Not Just Revenue with Jordan Gordon from Pilothouse and The World's Best Email and Retention Podcast on DTC Podcast.

Top episodes

1. 1. Ep 484: How to Track Lifecycle Metrics, Not Just Revenue with Jordan Gordon from Pilothouse and The World's Best Email and Retention Podcast

   DTC Podcast

   Discusses lifecycle metrics over revenue, focusing on acquisition vs. retention strategies and techniques for building customer loyalty.

2. 2. EP 9: How to Turn First-Time Buyers into Repeat Customers with Email and SMS

   Send It!

   A deep dive into using email and SMS to bridge the gap between initial acquisition and long-term retention.

3. 3. E012: CX - Customer Experience From A Growth Marketer's Perspective! Tactics To Create Incredible Revenue-Driving Customer Experiences

   Marketing Operators

   Explores growth marketing tactics and how specific acquisition offers in pop-ups can influence long-term customer retention.

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