Cultural Marketing

Answer

A deep dive into building culturally intelligent brands with Anastasia Karklina Gabriel, author of Cultural Intelligence for Marketers.

Source: Building Culturally Intelligent Brands on Future Commerce.

Top episodes

1. 1. Building Culturally Intelligent Brands

   Future Commerce

   A deep dive into building culturally intelligent brands with Anastasia Karklina Gabriel, author of Cultural Intelligence for Marketers.

2. 2. [STEP BY STEP] Data-Centric Decisions for Culturally-Relevant Brands

   Future Commerce

   Explores how to use data-centric decisions to build culturally relevant brands and tap into cultural trends and values.

3. 3. Daniel's Jewelers Opens New Stores to Target 'Genzennial' Hispanic Consumers

   Total Retail Talks

   CEO David Sherwood explains how Daniel's Jewelers uses cultural marketing to target specific subgroups and opens new stores for Hispanic consumers.

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