Peter Hamilton from Roku discusses how their new self-serve ads manager is making Connected TV advertising accessible for brands of all sizes.
Peter Hamilton from Roku discusses how their new self-serve ads manager is making Connected TV advertising accessible for brands of all sizes.
Explores how DTC brands can use Connected TV for measurable growth using audience-first strategies and performance marketing tactics.
Discusses the evolution of Connected TV into a central marketing channel for brand awareness, product discovery, and shoppable content.