Haydn Parks, a CRM specialist for brands like Hunter Boots, discusses 5 key steps for effective CRM implementation in eCommerce businesses.
Haydn Parks, a CRM specialist for brands like Hunter Boots, discusses 5 key steps for effective CRM implementation in eCommerce businesses.
Nicky Lomax from Ted Baker explains the role of CRM in fashion eCommerce, focusing on tech stacks, databases, and customer retention strategies.
This 'Under the Hood' episode explores scaling ecommerce businesses, including platform optimization and the role of CRM systems in growth.