Creative Demand Model

Answer

Luke Austin explains CTC's proprietary modeling system, specifically how the Creative Demand Model fuels ad accounts for growth.

Source: The Modeling System That Powers 30%+ Revenue Growth on Ecommerce Playbook.

Top episodes

1. 1. The Modeling System That Powers 30%+ Revenue Growth

   Ecommerce Playbook

   Luke Austin explains CTC's proprietary modeling system, specifically how the Creative Demand Model fuels ad accounts for growth.

2. 2. The Best (& Worst) Creative Demand Scores We’ve Seen for Brands

   Ecommerce Playbook

   Richard Gaffin and Luke Austin discuss the Creative Demand Model framework and provide real-world examples of high and low scores.

3. 3. Stop Guessing Your Ecommerce Budget

   Ecommerce Playbook

   A breakdown of using data models to stop guessing on ecommerce budgets, featuring the Creative Demand Model's role in determining ad output.

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