Cpg Trends

Answer

Joy Sharma shares a strategy for scaling CPG brands using industry CAC benchmarking and Meta managed services to achieve a 20% uplift.

Source: Do This to Scale Your CPG Brand — Guaranteed on Ecommerce Playbook.

Top episodes

1. 1. Do This to Scale Your CPG Brand — Guaranteed

   Ecommerce Playbook

   Joy Sharma shares a strategy for scaling CPG brands using industry CAC benchmarking and Meta managed services to achieve a 20% uplift.

2. 2. The Retail Roundup - Bye-Bye Rufus, 30-Minute Deliveries, and LinkedIn CTV - Episode 434

   Ecommerce Braintrust

   A monthly roundup of retail news focusing on rapid delivery trends, new ad platforms like LinkedIn CTV, and marketplace shifts.

3. 3. E053: Our Takes on Saratoga's Viral Moment, Meta's Andromeda & AI's Role in Ad Creative

   Marketing Operators

   The hosts analyze the viral marketing moment of Saratoga water and discuss Meta performance trends and optimization strategies.

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