Cpg Marketing

Answer

Industry veteran Rob Principe joins to discuss how emerging CPG brands can leverage TikTok and strategic positioning to scale.

Source: Episode 307 - How CPG Brands Win on TikTok with Rob Principe on The Smartest Amazon Seller.

Top episodes

1. 1. Episode 307 - How CPG Brands Win on TikTok with Rob Principe

   The Smartest Amazon Seller

   Industry veteran Rob Principe joins to discuss how emerging CPG brands can leverage TikTok and strategic positioning to scale.

2. 2. Ep 517: How Back to Nature Repositioned Away from “Plant-Based” to Drive Shelf Velocity

   DTC Podcast

   Explores how Back to Nature repositioned its branding to increase shelf velocity and the evolution of 'better-for-you' marketing.

3. 3. S13 E12: From 4/20 Launch to $70M: BRĒZ’s Bootstrapped Playbook (with Aaron Nosbisch, Founder and CEO of BRĒZ)

   Limited Supply

   Aaron Nosbisch shares the playbook for scaling a hemp THC drink brand to $70M, focusing on DTC as a demand engine for retail.

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