Gulshan Kumar shares the strategic playbook for Swishables, focusing on distribution and emotional consumer connection to build a billion-dollar brand.
Gulshan Kumar shares the strategic playbook for Swishables, focusing on distribution and emotional consumer connection to build a billion-dollar brand.
A deep dive into the Girl Scouts' brand evolution and AG1's product research, exploring how modern CPG brands scale and maintain market dominance.
Explores how Back to Nature (a Barilla brand) executed a major repositioning strategy to increase retail performance and consumer relevance.