Cpg Brand Launch

Answer

Aaron Nosbisch shares the strategy behind launching BRĒZ, a hemp THC drink, on 4/20 and scaling it to $70M in revenue through a DTC-first approach.

Source: S13 E12: From 4/20 Launch to $70M: BRĒZ’s Bootstrapped Playbook (with Aaron Nosbisch, Founder and CEO of BRĒZ) on Limited Supply.

Top episodes

1. 1. S13 E12: From 4/20 Launch to $70M: BRĒZ’s Bootstrapped Playbook (with Aaron Nosbisch, Founder and CEO of BRĒZ)

   Limited Supply

   Aaron Nosbisch shares the strategy behind launching BRĒZ, a hemp THC drink, on 4/20 and scaling it to $70M in revenue through a DTC-first approach.

2. 2. S14 E7: The Truth About DTC and Distribution (with Gulshan Kumar, CEO + Co-founder of Swishables)

   Limited Supply

   Gulshan Kumar of Swishables discusses market entry frameworks, identifying white space, and the critical role of distribution in CPG success.

3. 3. Episode 307 - How CPG Brands Win on TikTok with Rob Principe

   The Smartest Amazon Seller

   Industry veteran Rob Principe shares insights on how emerging CPG brands can leverage TikTok and strategic positioning to achieve explosive growth.

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