Cpg Brand Development

Answer

A deep dive into repositioning a major global brand (Back to Nature) to increase shelf velocity and brand relevance.

Source: Ep 517: How Back to Nature Repositioned Away from “Plant-Based” to Drive Shelf Velocity on DTC Podcast.

Top episodes

1. 1. Ep 517: How Back to Nature Repositioned Away from “Plant-Based” to Drive Shelf Velocity

   DTC Podcast

   A deep dive into repositioning a major global brand (Back to Nature) to increase shelf velocity and brand relevance.

2. 2. Ep 461: How to Get on the CPG Fast Track: Insights from Four Sigmatic and O2 Leaders on Community and Growth

   DTC Podcast

   Leaders from Four Sigmatic and O2 share insights on community building and growth strategies for CPG brands via the 'CPG Fast Track.'

3. 3. Episode 307 - How CPG Brands Win on TikTok with Rob Principe

   The Smartest Amazon Seller

   Industry veteran Rob Principe discusses how emerging CPG brands can leverage TikTok and strategic positioning for growth.

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