Analyzes 162,000 discount codes to reveal how top Shopify brands use unique codes and segmentation rather than generic discounts.
Analyzes 162,000 discount codes to reveal how top Shopify brands use unique codes and segmentation rather than generic discounts.
Focuses on data-driven discounting strategies for Black Friday, discussing creative offer structures and rising discount rates.
Explores the importance of discount strategies on Amazon, covering sales velocity, BSR, and customer acquisition.