Nick Saltarelli explains how Mid-Day Squares used community-powered roadshows to scale to $36M and disrupt Costco's refrigerated section.
Nick Saltarelli explains how Mid-Day Squares used community-powered roadshows to scale to $36M and disrupt Costco's refrigerated section.
A discussion on Costco's internal media ecosystem, including the Costco Connection Magazine and non-traditional marketing distributions.
Explores the fractionalization of consumer experience and how discovery happens across physical and digital retail environments.