Cost-Effective Marketing Strategies

Answer

Benjamin Gottlieb and Nik Sharma discuss building seven-figure brands through storytelling rather than expensive advertising.

Source: S13 E2: What Journalists Know About Selling Products (That Founders Don’t) with Benjamin Gottlieb on Limited Supply.

Top episodes

1. 1. S13 E2: What Journalists Know About Selling Products (That Founders Don’t) with Benjamin Gottlieb

   Limited Supply

   Benjamin Gottlieb and Nik Sharma discuss building seven-figure brands through storytelling rather than expensive advertising.

2. 2. Ep 515: How Shiti Coolers Turned a Joke Into a $320K Sticker Business and Built the First Party Cooler Brand

   DTC Podcast

   The story of Shiti Coolers, which used budget-friendly guerrilla marketing and viral tactics to build a $320K sticker business.

3. 3. Bonus: How DTC Brands are Scaling Word of Mouth Marketing and Manufacturing Virality with Social Snowball's Noah Tucker

   DTC Podcast

   Noah Tucker discusses scaling word-of-mouth marketing and affiliate programs to lower customer acquisition costs.

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