Conversion Modeling

Answer

Jared Brody of Resident discusses custom attribution tools, analytics teams, and data-driven marketing decisions for multi-brand DTC growth.

Source: E024: Resident's EVP Jared Brody on Attribution Tooling, Analytics Teams & Data-Driven Marketing on Marketing Operators.

Top episodes

1. 1. E024: Resident's EVP Jared Brody on Attribution Tooling, Analytics Teams & Data-Driven Marketing

   Marketing Operators

   Jared Brody of Resident discusses custom attribution tools, analytics teams, and data-driven marketing decisions for multi-brand DTC growth.

2. 2. E016: Breaking Down Twitter's Hot Takes!

   Marketing Operators

   Connor and Cody discuss shifting measurement strategies for growth teams, focusing on brand tracking and rethinking traditional marketing metrics.

3. 3. Black Friday Cyber Monday Recap & The Forecasting Process Behind Ecom Profit - with Richie Mashiko

   Marketing Operators

   Richie Mashiko breaks down BFCM performance, focusing on media-mix diversification and the forecasting processes used to plan and analyze profit.

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