Conversion Funnel Analysis

Answer

Ian and Mark Hammersley discuss essential monthly ecommerce checks, specifically focusing on tracking customer progression through the funnel stages.

Source: E-commerce: Must Do Monthly Ecommerce on Ecommerce: The Hammersley Brothers.

Top episodes

1. 1. E-commerce: Must Do Monthly Ecommerce

   Ecommerce: The Hammersley Brothers

   Ian and Mark Hammersley discuss essential monthly ecommerce checks, specifically focusing on tracking customer progression through the funnel stages.

2. 2. Navigating the Maze of eCommerce Metrics - Michael Kaminsky

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   Statistician Michael Kaminsky explores advanced analytics and funnel analysis to help brands understand the customer journey from awareness to purchase.

3. 3. Ep 375: "The Three W's" of Email Click Through Rate: Pilothouse's Jordan Gordon | AKNF

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   Jordan Gordon from Pilothouse breaks down the 'Three Ws' of email CTR and how to optimize assets within a multi-stage conversion funnel.

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