Explores shifting from broadcast email/SMS to two-way conversational channels to build insights and strengthen customer loyalty.
Explores shifting from broadcast email/SMS to two-way conversational channels to build insights and strengthen customer loyalty.
Abhishek Chandra of GoKwik defines conversational commerce and explains how brands can use it to solve challenges across the eCommerce funnel.
A discussion on 'The Aisle' and how the emergence of conversational commerce is influencing modern retail platforms.