Content Marketing For Cpg

Answer

Ian Hammersley and Cameron Goldie (Head of Ecommerce at Grenade) discuss the online strategy and content marketing used to scale high-protein snack bars globally.

Source: Behind the Brand: Unpacking Grenade’s Online Strategy on Ecommerce: The Hammersley Brothers.

Top episodes

1. 1. Behind the Brand: Unpacking Grenade’s Online Strategy

   Ecommerce: The Hammersley Brothers

   Ian Hammersley and Cameron Goldie (Head of Ecommerce at Grenade) discuss the online strategy and content marketing used to scale high-protein snack bars globally.

2. 2. Episode 307 - How CPG Brands Win on TikTok with Rob Principe

   The Smartest Amazon Seller

   Industry veteran Rob Principe discusses how modern CPG brands win by using TikTok and digital brand positioning to drive explosive growth.

3. 3. Ep 461: How to Get on the CPG Fast Track: Insights from Four Sigmatic and O2 Leaders on Community and Growth

   DTC Podcast

   Leaders from Four Sigmatic and O2 share insights on the fast track for CPG growth, emphasizing the role of community and authentic storytelling in modern retail.

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