Content Marketing Flywheel

Answer

Connor MacDonald and Cody Plofker break down how they build a high-velocity content flywheel for major DTC brands.

Source: Ecommerce Content Flywheel: Meta to TikTok, Paid to Organic on Marketing Operators.

Top episodes

1. 1. Ecommerce Content Flywheel: Meta to TikTok, Paid to Organic

   Marketing Operators

   Connor MacDonald and Cody Plofker break down how they build a high-velocity content flywheel for major DTC brands.

2. 2. Taylor & Andrew Build An Organic Marketing Flywheel

   Ecommerce Playbook

   A deep dive into building an organic marketing flywheel to reduce dependency on paid ads.

3. 3. Key Initiative Breakdown: When and how to diversify your media mix

   Marketing Operators

   An operator-led case study on diversifying media mix using a content flywheel that transitions organic wins into paid performance.

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