Chris Shaffer discusses why most ecommerce content fails and provides a breakdown of effective distribution channels like affiliate and influencer marketing.
Chris Shaffer discusses why most ecommerce content fails and provides a breakdown of effective distribution channels like affiliate and influencer marketing.
Sam Springfield from Bark explores building a brand through strategic content distribution across owned, earned, and paid channels.
This episode focuses on how content provides a competitive edge in ecommerce, emphasizing the importance of diverse distribution channels.