Consumer Psychology

Top 3 podcast episodes answering this question on AskThePods · understanding consumer behavior.

Answer

Will Leach discusses behavioral research and identifying the unconscious factors driving consumer behavior and DTC purchasing decisions.

Source: Marketing to Mindstates: Behavior Design for DTC eCommerce With Will Leach on Up Arrow Podcast.

Top episodes

  1. 1. Marketing to Mindstates: Behavior Design for DTC eCommerce With Will Leach

    Up Arrow Podcast

    Will Leach discusses behavioral research and identifying the unconscious factors driving consumer behavior and DTC purchasing decisions.

  2. 2. [DECODED] The Psychology of Perpetual Commerce: When Shopping Becomes Who We Are

    Future Commerce

    Explores the psychology of 'Perpetual Commerce' and how shopping has transitioned into a core part of consumer identity and mental state.

  3. 3. Unlocking the Power of 'Mind Building' for Experience Design

    Retail Remix

    Focuses on 'mind building' and experience design, utilizing cognitive psychology and neuromarketing to influence the consumer's mental process and perception.

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