Consumer Psychology

Top 3 podcast episodes answering this question on AskThePods · applying consumer psychology to marketing.

Answer

Will Leach explains how behavioral psychology and subconscious 'mindstates' drive consumer purchasing decisions in the DTC space.

Source: Marketing to Mindstates: Behavior Design for DTC eCommerce With Will Leach on Up Arrow Podcast.

Top episodes

  1. 1. Marketing to Mindstates: Behavior Design for DTC eCommerce With Will Leach

    Up Arrow Podcast

    Will Leach explains how behavioral psychology and subconscious 'mindstates' drive consumer purchasing decisions in the DTC space.

  2. 2. Unlocking the Non-Conscious Mind in Marketing - with Dr. A.K. Pradeep

    eCommerce Marketing Podcast

    Applied neuroscience pioneer Dr. A.K. Pradeep shares how the non-conscious mind and cognitive fluency influence e-commerce behavior.

  3. 3. S13 E4: What Your Landing Page Is Doing Wrong

    Limited Supply

    Nik Sharma reviews DTC landing pages through the lens of consumer psychology, focusing on how different demographics shop online.

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