Consumer Behavior Insights

Answer

Malinda Sanna of LookLook discusses uncovering deep consumer insights and the limitations of traditional research like surveys due to unconscious bias.

Source: Why Your Customers Are Lying to You (Without Even Knowing It) With Malinda Sanna on Up Arrow Podcast.

Top episodes

1. 1. Why Your Customers Are Lying to You (Without Even Knowing It) With Malinda Sanna

   Up Arrow Podcast

   Malinda Sanna of LookLook discusses uncovering deep consumer insights and the limitations of traditional research like surveys due to unconscious bias.

2. 2. From Fiber Maxxing to GLP-1: The Vitamin Shoppe CEO Sharon Leite on Wellness Retail’s Biggest Trends

   Retail Remix

   The Vitamin Shoppe CEO Sharon Leite discusses wellness retail trends and the behavioral economics behind consumer health literacy and trend adoption.

3. 3. S13 E4: What Your Landing Page Is Doing Wrong

   Limited Supply

   Nik Sharma analyzes landing pages through the lens of consumer psychology, exploring irrational decision-making processes and conversion rate optimization.

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