Amazon PPC expert Destaney Wishon discusses campaign setup and optimization, specifically focusing on targeting competitors to win sales.
Amazon PPC expert Destaney Wishon discusses campaign setup and optimization, specifically focusing on targeting competitors to win sales.
An expert deep-dive into Amazon advertising strategies, focusing on using market dynamics and competitor weaknesses (reviews/price) to dominate PPC.
This episode focuses on the technical side of Amazon PPC, specifically how to use product targeting to show up on competitor landing pages.