Jimmy Kim and Chase Dimond discuss the frameworks for building an intentional brand community, citing examples like Glossier and Peloton to show why community matters more than lists.
Jimmy Kim and Chase Dimond discuss the frameworks for building an intentional brand community, citing examples like Glossier and Peloton to show why community matters more than lists.
Michael Washington discusses building community through events and local engagement, sharing his experience in making outdoor adventures accessible to a broader audience.
Sonya Michele of Dog & Boy shares her journey of building a brand by fostering a sense of belonging and communicating with subscribers rather than just talking at them.