Matthew Holman discusses evolving subscription strategies on Shopify, focusing on billing cycles and offer optimization to lower churn.
Matthew Holman discusses evolving subscription strategies on Shopify, focusing on billing cycles and offer optimization to lower churn.
Jordan Narducci shares blueprints for optimizing subscription offers, using pause flows and churn surveys to boost retention.
Jordan Gordon outlines a retention blueprint based on four customer cohort types to identify and mitigate churn drivers.