Chinese Consumer Behavior

Answer

Liyia Wu discusses the rise of livestreaming commerce in China and how digital 'QVC-style' shopping experiences are shaping the habits of the Chinese consumer generation.

Source: ShopShops founder Liyia Wu on making a digital QVC for China's livestreaming generation on Modern Retail Podcast.

Top episodes

1. 1. ShopShops founder Liyia Wu on making a digital QVC for China's livestreaming generation

   Modern Retail Podcast

   Liyia Wu discusses the rise of livestreaming commerce in China and how digital 'QVC-style' shopping experiences are shaping the habits of the Chinese consumer generation.

2. 2. Gift Cards, Loyalty and China Expansion with Elisabeth de Gramont, Frank And Oak

   eCommerce MasterPlan

   Elisabeth de Gramont from Frank And Oak discusses the brand's expansion into the Chinese market, covering loyalty programs and local consumer expectations.

3. 3. Can software simplify the supply chain? Ryan Petersen thinks so

   Decoder with Nilay Patel

   Flexport CEO Ryan Petersen discusses the complexities of the global supply chain, involving the movement of products from Chinese factories to global consumers.

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