Live from the Outdoor Retailer conference, this episode explores omnichannel strategies and tools like Stripe Link to streamline the final conversion step.
Live from the Outdoor Retailer conference, this episode explores omnichannel strategies and tools like Stripe Link to streamline the final conversion step.
Discusses the complexities of international trade and how tariffs and pricing transparency impact friction at the checkout for global consumers.
Dennis Hegstad discusses how coupon leaks and unauthorized discount codes create profit erosion and specific friction points during the Shopify checkout process.