Andrew Forman explains how Shopify merchants can use charitable donations as an alternative to discounts to boost sales and loyalty.
Andrew Forman explains how Shopify merchants can use charitable donations as an alternative to discounts to boost sales and loyalty.
A Q4 strategy session covering how to balance sales with brand impact by substituting discounts with charitable donations.
A focused 'Biz Bite' on whether customers value sustainability and charitable donations, and the psychology behind consumer giving.