Channel Strategy

Answer

Dan Erdman of Uther Supply discusses transitioning from a DTC-only model to a multi-channel strategy including major retail wholesale.

Source: Expanding your DTC business to wholesale and into new product lines with Dan from Uther Supply on eCommerce MasterPlan.

Top episodes

1. 1. Expanding your DTC business to wholesale and into new product lines with Dan from Uther Supply

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   Dan Erdman of Uther Supply discusses transitioning from a DTC-only model to a multi-channel strategy including major retail wholesale.

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   Jeremy Thurswell (Kitsch COO) provides a masterclass on omnichannel operations, acquisition, and managing tension between sales channels.

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