Channel Strategy

Top 3 podcast episodes answering this question on AskThePods · developing an effective omni-channel strategy.

Answer

Dan Erdman shares how Uther Supply expanded from a DTC-only brand into major retailers like Dick's Sporting Goods, focusing on channel strategy and wholesale growth.

Source: Expanding your DTC business to wholesale and into new product lines with Dan from Uther Supply on eCommerce MasterPlan.

Top episodes

  1. 1. Expanding your DTC business to wholesale and into new product lines with Dan from Uther Supply

    eCommerce MasterPlan

    Dan Erdman shares how Uther Supply expanded from a DTC-only brand into major retailers like Dick's Sporting Goods, focusing on channel strategy and wholesale growth.

  2. 2. MALK Plant Milk Masters In-Store Retail

    Ecommerce Conversations

    MALK Organics President Ryan Rouse discusses the formula for scaling physical retail sales by penetrating niche markets and leveraging that success for mainstream chains.

  3. 3. The Skin Care Brand That Refused To Compromise for 30 Years

    Shopify Masters

    Melissa Palmer explains how she transformed OSEA Malibu into a nine-figure omnichannel business using DTC, Amazon, TikTok Shop, and over 1,500 retail locations.

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